Thursday, September 17, 2009

What I love most at Adobe MAX

The stars! The lights! The entertainment!
I'm not talking about LA... I'm talking about Adobe MAX!

I love it when I first walk into the conference center grabbing my badge and swag, and I feel like I've just been admitted entrance in to the most exclusive party in the world. Everyone around me has the same bright-eyed look on their faces. Did I mention you get a t-shirt? Its the symbol of this great moment and I get to wear it proudly after this day. By the time I get my swag the night before the big day, I've already twittered my arrival and called all my friends to meet me at the local bar. Its hugs and lots of stories to catch up on.

Side note: Don't forget business cards! I never bring enough. Also, I've noticed that I hold on to the cards that look the coolest. I don't know why, I just do. I hope if you have a cool looking business card, you'll hand one to me. ;-)

Do you know that fuzzy feeling you get when your favorite show is about to start? Times that by a hundred. That's the feeling I get when I'm waiting with thousands of other people outside the main entrance to the Keynote. My thought process: "Oh my... here we go! [everyone rushes like sardines into the room] Wow it is dark in here. [loud music comes on] I CAN'T HEAR MYSELF THINK!! AWESOME!! Oh wow, look, there's Ray, Ben, Adam and all my favorites."
I find a seat in the middle as close as possible for one reason only... to get a close look at Kevin Lynch! He's so fantastic on stage. Sigh. But first, the intro begins and its like watching a hundred dolphins in synchronized jumps. Fantastic. The keynotes never disappoint me. I never know what to twitter or if I should just keep it all to myself.

Sessions = great speakers and lots of choices. (love love the unconferences too)
I will be taking Intro to CF and learn tons of stuff in photoshop and other hands-on classes.

Food = I barely have time to eat! Good thing there are food/snacks/drinks often!

AV/Technology = A+++++

Evening events = let me elaborate

Ben tells us to expect this year's special event to be extremely exciting. At first, I was like "huh?" a museum and bowling? This is what you came up with? But then I took a closer look. First all, I'm thrilled there aren't any buses. We are already in an awesome city. Second, FREE FREE FREE. When do I get to do these things in my life time?? Check out these sites to see what I'm talking about. Basically I'm going to shake it up at the conga lounge, bowl a 250, and go hang with the King of Pop. Should I wear my red carpet gown? I hope the paparazzi don't follow me! LMAO I can't wait! I'm predicting it to be the best evening event of the decade!

When you go to any event, it is about experience. When I did CFUnited, I concentrated on a series of events and activities in a specific order. MAX does the same but in an overwhelming way that I could never pass up. It keeps me going all year long. I love meeting so many new people and learning so many new things. If I am designing and developing in Adobe Products, why wouldn't I go? It is my past, present, and future.

Granted, I'm obligated to go this year because of my new position (a super plus!). But I'm still looking forward to the experience. I've been going to MAX every year for 4 years. And the reason I'm sharing this with you is because if one person decides to attend from reading this blog entry, then I feel great. This is your career. These are your people. This is your moment.


  1. Awww! Am sold! Pity it's in the USA and not Australia.

  2. Sounds great :-)

    The only similar event to me was "Blizzcon Paris 2008".

    Flex/Flash Lite Fan

  3. aww I like that picture of us with Ben :D

    You captured the spirit of attending the conference well... sooooo looking forward to MAX in LA!

  4. if you get to change just one thing inside Adobe, get MAX to India!!!!

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